Programme
Day One - Wednesday 12th June
Plenary Sessions
Please find below the Programme-at-a-Glance for the WBA Wif-Fi Global Congress 2013 London. For a more detailed programme, listing the points that will be covered in each session, please download the brochure here.
| Plenary Sessions | |||||
| Time | Title | Speaker / Session Type | |||
|
08.50 |
Chairman's opening remarks: How next generation Wi-Fi is set to revolutionise internet access across the globe
•How Wi-Fi roaming is open for business |
Association
J.R. Wilson, |
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|
09.00 |
Exploring the business case for cable and fixed line operator Wi-Fi
•Why are we seeing such aggressive growth? |
Operator Keynote BT, Andy Baker, CEO BT Wi-Fi |
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|
09.25 |
Evolving mobile broadband networks, how to facilitate the changing ecosystem of Wi-Fi providers |
Principal Sponsor Keynote Ruckus Wireless, Selina Lo, CEO |
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|
09.50 |
The ecosystem panel: Defining the role of carrier grade Wi-Fi in fixed and mobile networks
•What is the importance of Wi-Fi in mobile broadband networks |
Panel Discussion BT, Andy Baker, CEO PT Wi-Fi AT&T, Bill Hague, EVP Ruckus Wireless, Rob Mustarde, VP of Marketing TTNET, Abdullah Orkun Kaya, CEO Moderator: WBA, Shrikant Shenwai, CEO |
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| 10.40 | Refreshments and Networking | ||||
|
11.10 |
Harnessing Wi-Fi to evolve your carrier business model
•How is public Wi-Fi changing mobile networks? |
Operator O2 Wi-Fi, Gavin Franks, CEO |
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|
11.35 |
Managing your offload need: How to balance CAPEX and OPEX with requirements |
Diamond Sponsor Keynote Cisco, Kelly Ahuia, SVP Service Provider Mobility |
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|
11.50 |
Connected London: What are the offload opportunities and how is widespread public Wi-Fi changing user behaviour
•Discussion on the unique competitive and collaborative wireless landscape in London |
Panel BT, Andy Baker, CEO BT Wi-Fi O2, Gavin Franks, CEO O2 Wi-Fi BSkyB, Vince Russell, Managing Director - The Cloud Networks Virgin Media, Jon James, Executive Director, Broadband Juniper Research, Windsor Holden, Research Director |
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| 12.30 | Lunch and Networking | ||||
Business Cases and Monetisation Strategies
| Business Cases and Monetisation Strategies | ||
| Stream moderator: Richard Webb, Infonetics Research, Directing Analyst | ||
| Time | Title | Type |
|
13.30 |
Wi-Fi and LTE: The business case for low cost mobile broadband |
Analyst Infonetics Research, Richard Webb, Directing Analyst |
|
13.50 |
How can you ensure best value from Wi-Fi for both operators and Wi-Fi service Providers?
•How to solve the three biggest issues in use of Wi-Fi: price, quality of service and automating connections while maintaining security? |
Market Launch BandwidthX Inc., Pertti Visuri, CEO |
|
14.15 |
Location based targeting: Capitalising on features Wi-Fi offers over more established channels
•What can Wi-Fi advertising offer that other wireless channels can’t |
Service Provider Boingo, Sebastien Tonkin, Vice President of Product Management - Advertising |
|
14:40 |
WBA Roaming Framework
•WBA Wireless Intermediary Exchange Roaming (WRIX) |
Provider WBA, Tiago Rodrigues, Program Director |
|
15.05 |
Big Ticket Wi-Fi: Developing business case for stadia deployments
•Experience and learning’s from major sporting events including BT’s experience at London2012 |
Operator BT, Chirs Bruce, Director, BT Advise |
| 15.35 | Refreshments and Networking | |
|
15.50 |
How are operators working to deploy Muni-Fi services
•How to best capitalise on the demand for Wi-Fi in cities |
Panel Guglielmo, Giovanni Guerri, CEO Skyrove, Ellie Hagopian, CEO True Internet Company Limited, Dr. Attapol Wannasarnmaytha, Deputy Director |
|
16.30 |
New entrants and disruptors: The new players in the Wi-Fi ecosystem
•What can Wi-Fi mean for your brand? |
Panel Moderator: Richard Webb, Directing Analyst Skype, Shadi Mahassel, Head of Wi-Fi Google, Andrew Warner, Programme Manager BandwidthX Inc., Pertti Visuri, CEO |
|
17.10 |
What Wi-Fi means for consumers: Practical insight into how the end consumer views and uses Wi-Fi in the real world
•In depth analysis on user behaviour on Wi-Fi |
Bouygues Telecom, Adrien Pitrat, Head of Usability |
| 17.35 | Day End | |
Deployments and Technical Insights
| Deployments and Technical Insights | ||
| Stream Moderator: Simon Saunders, Director, Technology, Real Wireless | ||
| Time | Title | Type |
|
13.30 |
From concept to completion: Developing a roadmap for Wi-Fi deployments
•Learnings and insight into developing your carrier grade Wi-Fi network |
Operator Algeria Telecom, Fatehallah Merazga, Head of Wireless Department |
|
13.55 |
Case Study: The Cloud’s city infrastructure
•How can you ensure effective offload through coverage |
Operator BSkyB, Sami Susiaho, Head of Edge Technologies |
|
14.20 |
Seamless Wi-Fi: Evaluating the different methods for achieving transfer between licenced and unlicensed spectrum
•What does the future hold for convergence products? |
Operator MTS, Alexey Alekseev, Project Director Deutsche Telekom, Michael Schel, Product Manager
Telecom Italia, Camillo Carlini, Cisco, Mark Grayson, Distinguished Consulting Engineer Moderator: Real Wireless, Simon Saunders, Director – Technology
|
|
15.05 |
How to accelerate the development of Roaming relationships •The WBA Interoperability Compliancy Program and the harmonization of interoperability between Wi-Fi networks |
Association |
| 15.35 | Refreshments and Networking | |
|
15.50 |
Integrating edge and macro cellular networks
•What are the technical challenges with heterogeneous network development? |
Panel China Mobile, Hui Deng, Principal Staff Coolnet, Hani Alami, CEO Ruckus Wireless, Steve Hratko, Director of Service Provider Marketing |
|
16.30 |
Next Generation Hotspot Deployment - How to Deploy an Effective Wi-Fi Network with Unique User Experience
•Utilisation of EAP-SIM in Wi-Fi networks |
Indosat Media Group, Head of Networking and Wifi DEployment |
|
16.50 |
Case Study: How Thaicom are increasing access country wide
•Working with government 1 tablet per student initiative |
Operator Thaicom, Taksin Uppalakom, Marketing Director |
|
17.10 |
Rural Rollout: How Wi-Fi deployments can plug coverage gaps and extend added value to the underserved |
Operator Flow Mobile, Martha Bejar, CEO |
| 17.35 | Day End | |
Day Two - Thursday 13th June
Plenary Sessions
For a more detailed programme, listing the points that will be covered in each session, please download the brochure here.
| Plenary Sessions | ||
| Time | Title | Speaker / Session Type |
|
09.00 |
How to develop roaming partnerships: Frameworks to ensure mutually beneficial roaming arrangements |
Operator AT&T, Bill Hague, EVP |
|
09.25 |
From fee to free, comparing the differing routes to monetise Wi-Fi
•What possibilities are offered by advertising over Wi-Fi? |
Panel Everything Everywhere, Graham Cove, Director of Wi-Fi
Mobitel, Rasantha Hettithanthrige, |
|
10.15 |
What does the future hold for Wi-Fi infrastructure and architecture?
•The migration of intelligence from the AP into the network |
Diamond Sponsor Keynote Alcatel-Lucent, Speaker to be confirmed |
| 10.40 | Refreshments and Networking | |
|
11.10 |
How can you leverage consumer demand for Wi-Fi to accelerate your rollout through venue partnerships? |
|
|
11.30 |
Cloud managed Wi-Fi networks: Developing an effective solution to reduce CAPEX |
|
|
11.50 |
Association panel: Seamlessly connecting the world |
Panel – Association Wireless Broadband Alliance, Shrikant Shenwai, CEO GSMA, Alex Sinclair, CTO
Small Cells Forum, Mark Grayson, Board member and Distinguished Consulting Engineer, Cisco |
| 12.30 | Lunch and Networking | |
Business Cases and Monetisation Strategies
| Business Cases and Monetisation Strategies | ||
| Stream Moderator, Strategy Analytics, Philip Kendall, Director of Global Wireless Practice | ||
| Time | Title | Type |
|
13.30 |
Big Data and Wi-Fi: How can you monetise the tide of data from your network deployments?
•What can you offer location owners? |
Operator Telecom Argentina, Alfredo Musitani, Wi-Fi Product Manager Front Porch, Zachary Britton, CEO |
|
14.10 |
Wi-Fi as an added value service for non-Telco service providers
•Developing wholesale revenue through non-traditional partners such as banks |
Operator TTNET, Gulin Kilicoglu Sontuna, Wi-Fi Product Manager |
|
14.30 |
How to develop attractive Wi-Fi roaming and wholesale offerings that will engage partners and drive revenues
•What are the impacts on customer behaviours when abroad? |
Panel Telenor, Andreas Overaasen, Group Product Manager Orange, Cedric Gonin, Director of Data Strategy and Transformation Moderator: Strategy Analytics, Philip Kendall, Director of Global Wireless Practice |
|
15.10 |
Assessing consumer tolerance for paid Wi-Fi services
•Evaluation of different pricing models |
|
| 15.25 | Refreshments and Networking | |
Deployments and Technical Insights
| Deployments and Technical Insights | ||
| Stream Moderator: Joe Madden, Principal Analyst, Mobile Experts | ||
| Time | Title | Type |
|
13.30 |
Case study: How a Middle East mobile operator's Wi-Fi network is solving strategic and technical issues
•How data offload from 3G network to reduce network congestion in public hotspots |
Operator STC Telecom, Adnan Salkic, Principal Consultant - Network Strategy |
|
13.55 |
Operator Policy in Wi-Fi
•How can you optimise ANDSF & ANQP? |
|
|
14.20 |
Wi-Fi in Mass Transit; Operator Opportunities
• Applications for cellular connectivity in Rail and Bus fleets |
Moderator: Jim Baker, CEO, Joint Council on Transit Wireless Communications |
|
15.00 |
Case Study: How to develop the next generation of Wi-Fi networks
•How to roll out large scale Wi-Fi deployments on short time frames |
Operator R.K. Gopinath, Sr. Director, Mobility Product Development, Cox Communication
|
| 15.25 | Refreshments and Networking | |
Closing Plenary Sessions
| Closing Plenary Sessions | ||
| Time | Title | Speaker / Session Type |
|
15.55 |
How international Wi-Fi Roaming is changing user behaviours and what are the implications on your business international data business models |
Operator
China Mobile, Ricky Chan, Head of Product Development, Mobile Business |
|
16.20 |
An integrated future: How are the Small Cells Forum and Wireless Broadband Alliance are working together to facilitate interoperability across the wireless broadband ecosystem •Exclusive announcements regarding research papers |
Association
Wireless Broadband Alliance, |
|
16.30 |
Should Wi-Fi be used for high value traffic rather than the 3g / LTE?
•Is Wi-Fi now secure and stable enough to handle critical traffic? |
Intel, senior speaker |
|
16.50 |
The future of Roaming in Wi-Fi: Why is the opportunity so vast?
•What roaming means for your Wi-Fi business models |
Panel KT, Andrew Jun, VP, 3W Network Strategy NTT, Docomo, Atsuhisa Shirai, Director |
|
17.30 |
Chairman's Closing Remarks: What does the future hold for Wi-Fi? |
Chris Bruce, Director, BT Advise and Co-Chair of the Wireless Broadband Alliance |
| 17.40 | Day End | |
For a more detailed programme, listing the points that will be covered in each session, please download the brochure here.
